Monday, January 20, 2020

New Products :: essays research papers

Chapter 1 Intuition has no place in the scientific process of new product- False Major obstacle of innovation is fear of change and certainty it brings- True Strategy and the identification is the first stage- True Basic task of a business is consumer satisfaction / profit Newness of a product is determined by consumer Product includes: All of the above Short Answer: 1)  Ã‚  Ã‚  Ã‚  Ã‚  What is a new product and who decides if a product is new? a.Good or service that is perceived b the target market as different and better than others- the consumer decides if the product is new. When the product has sold enough, made enough profit, established a strong toehold in a new market, and effectively thwarted a particular competitor. Chapter 2 New product development process ends at the evaluation process- True Best ideation comes from identifying problems for business and consumers - True Comprehensive business analysis emphasizes profitability- True Benchmarking as guidelines – True Every new product starts out as a concept The development phase is concerned with all of the above Important consideration with product development must be the consumer 1)  Ã‚  Ã‚  Ã‚  Ã‚  Why must the marketing department’s new product efforts be supported by the firm’s corporate strategy? a.  Ã‚  Ã‚  Ã‚  Ã‚  Make sure the product fits the company’s mission- make sure they are going in the same direction Chapter 3 Platform concept cannot be used successfully with services or brands- False PIC - allows delegation, permits financing, and calls for personal assignments- True Core compacies serve as a logical starting point- True Technology is the single most important factor in new product development- False Goals are long term targets, objectives are short term – True The PIC should flow from and be consistent with mission statement McDonalds uses golden arches in order to add tangibility PIC utilizes all the following except employment policies Which of the following categories would a firm want to dominant its portfolio- pearls 1)  Ã‚  Ã‚  Ã‚  Ã‚  What’s the purpose and value of product platform planning? Chapter 4 Common thread in providing a unique safe environment where criticism is not allowed- T New product only comes into being when it’s successful- True Technology is always a starting point for new product- False An inventor tends to be all of the above New product is born when successful in the market place Marketing perspective, new product development efforts should be begin- benefit Useful development in user orientated ideation involves identifying lead users 1)  Ã‚  Ã‚  Ã‚  Ã‚  Who are lead users and why are they important? a.  Ã‚  Ã‚  Ã‚  Ã‚  Out in front, trendsetters- at the leading edge of the trend, have the best understanding of the problems faced, and expect to gain significantly from solutions to those problems.

Sunday, January 12, 2020

Wilfred Owen ‘Dulce et Decorum est’

The poem ‘Dulce et Decorum est' is a poem which shows us the horrors of war. It shows us how innocent lives are being wasted on a war. The poem tells us about how the poet feels about war. The first stanza tells us about the condition of the soldiers. It shows us that the soldiers are sick, tired and are not aware of themselves. It also tells us that the soldiers were in bad condition. They did not care about the shells that dropped behind them. In the first line the soldiers are compared in a simile to old beggars. This implies that they look shabby, which is not the image of soldiers in bright shiny uniforms, which would be in keeping with the glorious image of war. The line has a slow pace with no sound described, which is also a contrast to the image of war, as people at home might expect the soldiers to be marching along at a brisk pace. The second line continues this them as it compares the soldiers to hags, which are very like beggars. It tells you that the soldiers are knock kneeded and coughing, which implies a very low morale. In the second stanza, the poet has written about a gas attack that he has witnessed. This stanza tells us about the confusion and panic, which arises when the soldiers' lives are in immediate danger. The pace of this verse is a lot quicker in order to demonstrate this, and also provides a contrast to the previous verses as it is written in the present tense to make it seem more real, whereas the first verse is written in the perfect tense, which makes it seem more distant. During the gas attack, many soldiers managed to get their gas helmets on time. But one soldier could not make it. He was yelling and stumbling as the gas overcare him. The poet has seen the unfortunate man die a slow and painful death. The third stanza is short. It expresses the poet's fears and nightmares he has because of the dying man reaching his hand out for help. But Wilfred Owen was helpless. The poet tells us that the dying man was guttering, choking and drowning as the gas made its way through his lungs. The fourth stanza is telling us a little bit about what the soldiers did to the dead soldier. They flung him in the back of a wagon. His condition was still bad. There was blood coming out from his mouth and his face was hanging in bad shape. The poet then tells his ‘friend' that it is not right to tell keen and young soldiers eager for glory that ‘ It is a good and noble thing to die for your country' as it is a lie. Moreover, the last verse is a plea to the reader to renounce their opinion that dying for your country is sew and honourable. Wilfred Owen is saying that if the reader was there, and saw this man dying in the back of the wagon then they would not tell the old Lie. Owen, by his graphic description of the man's death, is intending to shock the reader into believing they have been tricked by the Old Lie i.e. it is good to die for your country, and make them think more deeply about the values of war and how they can become heroes. Wilfred Owen is creating a horrific picture of how bad war is. He has done this by making use of similes. In the first stanza, Owen describes the exhaustion of the soldiers by saying: â€Å"Bent double, like old beggars under sacks† In this quote we can see that Owen is telling us that the soldiers are too tired to walk properly and that they can hardly stand up. He re-enforces his words by saying: â€Å"Men marched asleep. Many had lost their boots† This is giving us a vivid image of how tired and ill the soldiers are from war. To add to the atmosphere of depression, the ‘haunting flares' imply that the scene is taking place at night, as flares are not visible in the daytime. The fact that the flares are ‘haunting' adds to the misery of the soldiers, as it could be that they are remembering past horrific incidents involving the flares that haunt them. The ‘distant rest' in line four could mean that the soldiers are going to sleep for the night, but they will not be able to sleep because of the poor conditions. The word' trudge' implies that they are walking with difficulty, and slows down the line, which indicates the slowness of the soldiers' walk. The alliteration in the fifth line emphasises what Wilfred Owen is saying. It makes the metaphor ‘men marched asleep' seem more real and holds the line together over the full stop. ‘Men limping blood shod' emphasises their predicament and how different i t is to the glorious battle they had expected. The two lines in this verse create the impression that the soldiers are somehow in a daze and do not hear sounds fully. It is as if they have become isolated within themselves. Their illness is further emphasized when the poet says: â€Å"†¦ coughing like hags†¦Ã¢â‚¬  From these sentences in the first stanza, we can imagine how tired and worn-out the soldiers must have been due to the war they are forced to fight. Wilfred Owen is also making use of metaphors to strengthen the lines of his poem. In the second stanza, Owen tells us about a dying man when he inhaled the gas. â€Å"But someone was yelling out and stumbling And floundering like a man in fire or lime† From this quote, we get a picture of how the dying man felt just as he had inhaled the smoke. Wilfred Owen has made use of other literary techniques such as Direct speech, Alliteration and Onomatopoeia. In the second stanza, Owen has made use of direct speech to give the reader a realistic feeling about what is happening in the poem. â€Å"Gas! Gas! Quick, boys!† The poet has also made use of Alliteration. In the third stanza, the poet says: â€Å"Behind the wagon we flung him in, And watch the white eyes writhing in his face† Here the poet is telling us about the state in which the dying man was. The poet has also made use of two special features, enjambement and caesura. Wilfred Owen has made use of enjambement very often from the second stanza. This increases the pace of the poem which gives the reader an inside look into how fast people had to work at war. On the other hand, Owen has also made use of caesura. This slows down the pace of the poem and allows the reader to think about what the poet is saying. In the third stanza, Owen says: â€Å"His hanging face, like a devils sick of sin† Here the poet is letting the reader to know how the dying man looked like after he inhaled the gas. In the poem ‘Dulce et Decorum est', there are four verses with 28 lines. Each verse has a number of lines that vary in every verse. The poem does not have a definite rhyme but mostly it goes like a, b, a, b, c, d, c, d and so on but this pattern is disrupted a little bit in the later part of the poem. Stanza 3 is short as it sums up the nightmares Wilfred Owen is going through. Since the two lines are in the middle of much longer verses, the reader's eyes get attracted to those lines. The poem ‘Dulce et Decorum est' was written by Wilfred Owen during the First World War. In 1914 the First World War broke out on a largely innocent world, a world that still associated warfare with glorious cavalry charges and the noble pursuit of heroic ideals. This was the world's first experience of modern mechanised warfare. As the months and years passed, each bringing increasing slaughter and misery, the soldiers became increasingly disillusioned. Many of the strongest protests made against the war were made through the medium of poetry by young men horrified by what they saw. One of these poets was Wilfred Owen. World War I, military conflict, from 1914 to 1918, that began as a local European war between Austria-Hungary and Serbia on July 28, 1914; was transformed into a general European struggle by Germany's declaration of war against Russia on August 1, 1914; and eventually became a global war involving 32 nations. The immediate cause of the war between Austria-Hungary and Serbia was the assassination on June 28, 1914, at Sarajevo in Bosnia (then part of the Austro-Hungarian Empire; now in Bosnia and Herzegovina), of Archduke Francis Ferdinand, heir-presumptive to the Austrian and Hungarian thrones, by Gavrilo Princip, a Serb nationalist. The fundamental causes of the conflict, however, were rooted deeply in the European history of the previous century, particularly in the political and economic policies that prevailed on the Continent after 1871, the year that marked the emergence of Germany as a great world power. The living conditions for the soldiers were terrible during the First World War. Many died due to diseases, epidemics and injuries caused through battle. Sometimes, the soldiers had no ammunition to fight with at all and hence were left helpless. Living conditions were as bad. Many had no proper shelter, or clothing. Wilfred Owen had made these conditions a reality in his poem. The vividness of the poem gives us an impression of how bad the conditions must've been for the soldiers during the war. Moreover he is saying this because he feels the soldiers are giving their life for nothing. Therefore he is stressing on the terrible conditions the soldier were living and fighting in. Wilfred Owen has written negative account of his feelings for war. He has written about the tiredness of the soldiers when he says: â€Å"Men marched asleep. Many had lost their boots, But limped on, blood-shod. All went lame, all blind; Drunk with fatigue; drunk even to the hoots† In this quote we can see that Wilfred Owen is trying to tell us that the soldiers were very tired. This tells us that Wilfred Owen is giving us a negative impression of war This poem was written by Wilfred Owen, who was a soldier in the First World War. He therefore gives a very vivid account of what it was like to be there, as he has had first- hand experience. The title of the poem means ‘it is sweet and honourable', and the phrase is continued at the end of the poem†¦'to die for your country.' Just before this is stated at the end of the poem, Wilfred Owen chooses to write' The Old Lie.' This tells us he does not believe this statement to be true. The poem is filled with horrible stories about what really happened, and so Wilfred Owen is saying how can all of this suffering be sweet and proper? In my opinion, I do not like the poem very much. It gives a very horrific image of war. Although Wilfred Owen is right about ‘Dulce et Decorum est Pro Patria Mori' I still think that the poem is written quite harshly. The language used by the poet is not bad but the content is. The examples that Wilfred Owen has given us of warfare are very horrific. A man drowning in a gas of poisonous gas, a group of soldiers in ill condition etc, all this reflects upon the horrific accounts of warfare. If the poet were trying to stress his point through non-horrific examples, then the poem would've been a lot more enjoyable. But that doesn't mean I am criticizing the poet. Needless to say the poem is very well written. Its what the poet feels about warfare, which obviously I wouldn't criticize that at all as it is the poet's opinion.

Saturday, January 4, 2020

William Shakespeare s Hamlet - The Aristotelian Tragic Hero

Shakespeare’s play, Hamlet, centers around Hamlet’s contemplation of killing his uncle in order to avenge his father’s death. Hamlet’s decisions and values come into play in determining his fate. However, Hamlet’s intended action to avenge his father’s death, rather his motivation, falls short due to his moral dilemma. Overall, Hamlet’s actions and values work together to create a connection between Hamlet’s state of mind and the condition of Denmark as well as, epitomize him as an Aristotelian tragic hero. At the same time, his motivation is at odds with his need to bring justified order to the kingdom. Shakespeare’s Hamlet fits the definition the Aristotelian tragic hero. This archetype is shown through Hamlet’s values and actions.†¦show more content†¦Hamlet believes that he will not be doing his father justice if he kills Claudius after he is forgiven of his sins. He goes on to say, â€Å"To take him in the purging of his soul / When he is fit and seasoned for his passage?... / Up, sword, and know thou a more horrid hent† (1659 3.3). Not taking advantage of the opportunity, Hamlet once again falls short in fulfilling his vow to his father. Although, Hamlet is given a perfect opportunity to kill Claudius, his tendency to constantly reflect on the situation and whether he should kill Claudius or not is often delayed. Hamlet’s constant contemplation becomes his major flaw, delaying him from killing Claudius. This flaw is yet another aspect of Aristotle’s definition of a tragic hero. Another element of the Aristotelian tragic hero is the re versal of fate, rather a change for the worse. Hamlet’s continuous delay in killing Claudius determines an alternative course for his fate. He has the potential to claim the throne, restore order in the kingdom, and keep his family in power of the nation. However, these outcomes are only possible if Hamlet can execute his plan with swiftness. Thus, Hamlet reverses his fate by procrastinating in avenging his father’s death. Instead, Hamlet spends most of the play in devising a plan that allows him to take the throne without having to face punishment for killing Claudius. While Claudius is swift in plotting and carrying out his actions against Hamlet, Hamlet often puts off his duty toShow MoreRelatedWilliam Shakespeare s Othello, The Moor Of Venice1776 Words   |  8 Pagestragedy is typically explained as a type of drama that displays pain and suffering, and where the main character, the protagonist, experiences a life changing event that alters his fortune from good t oo bad. William Shakespeare’s play, Othello, the Moor of Venice is classified as an Aristotelian classical tragedy based on the guidelines Aristotle sets when examining a tragedy. Othello is a general in the Venetian army, and the husband of Desdemona, and well respected by society. The play describesRead MoreOthello is Not a Tragic Hero Essay1481 Words   |  6 PagesOthello has been described as one of William Shakespeare’s most popular plays because the play focuses on its themes of good and evil, military, politics, love and marriage, religion, racial prejudice, gender conflict, and sexuality; but the controversy and debate surrounding Othello is â€Å"Why is Othello a qualification for a tragedy?† Most readers are aware of the many famous deaths or acts of death within the Shakespearean plays. And when the main characters die in Shakespeare’s plays, indeedRead MoreMacbeth as a Tragic Hero1513 Words   |  7 PagesMacbeth as a Tragic Hero William Shakespeare s plays have the reputation of being among the greatest in the English language and in Western literature. Shakespeare produced most of his known work between 1589 and 1613. His early plays were mainly comedies and histories, genres he raised to the peak of sophistication and artistry by the end of the 16th century. He then wrote mainly tragedies until about 1608, including Hamlet, King Lear, Othello, and Macbeth, considered some of the finestRead MoreWilliam Shakespeare s Macbeth, Othello, And King Lear1479 Words   |  6 PagesWilliam Shakespeare s Macbeth, was the last of four great tragedies, including Hamlet, Othello, and King Lear, written during the Elizabethan Era. Herbert Courson states the play as, â€Å" â€Å"a powerful even for the mature Shakespeare. [which]... demands that we share its experience intensely, that we fell the strength of Macbeth’s thirst for kingship, the force of Lady Macbeth’s persuasions, the anguish of Ma cbeth’s struggle before the murder, and the impact of nature’s retribution after the murder†Read More Action and Observation in Shakespeares King Lear Essay2306 Words   |  10 Pagesin his own way.1 The sufferings of the hero could be our own sufferings, whereas in Greek tragedy, such a notion is precluded precisely because the misfortunes of a character can be traced back to the discontent of the gods. Hippolytus is not a moral agent; Hamlet is. The aesthetic of Shakespearean tragedy is therefore dynamic, with an audience that, to a certain extent, are also participants. Auden proposes a model of observing based upon an Aristotelian conception of drama, one that involves theRead More Folly in William Shakespeares King Lear Essay2875 Words   |  12 PagesFolly in William Shakespeares King Lear      Ã‚  Ã‚   In East Coker, T. S. Eliot pleads Do not let me hear / Of the wisdom of old men, but rather of their folly†¦. (Eliot 185) The folly of old men must surely be a central trope in any discussion of Shakespeares imposing tragic accomplishment, King Lear. Traditional interpretations of the play, drawing on the classical Aristotelian theory of tragedy, have tended to view Lears act of blind folly as hamartia, precipitating the disintegration of

Friday, December 27, 2019

What Is Contemporary Art

There is a general answer to the question What is Contemporary Art? but there also is a more specific response.  The general answer is disarmingly simple: Contemporary Art is  art that has been and continues to be created during our lifetimes. In other words, it is contemporary  to us, the viewers. The problem with that answer, of course, is contemporary can vary with the age of the person. If you are 96 years old, there is a certain amount of overlap  between Contemporary and Modern art in your lifetime—hence the need for a specific response. Contemporary Art  Vs. Modern Art Here are two  good rules of thumb to distinguish between the two: Modern Art  is art from the Impressionists (say, around 1880) up until the 1960s or 70s.Contemporary Art  is art from the 1960s or 70s up until this very minute. The year 1970 is the cutoff point for two reasons. First, it was around 1970 that the terms Postmodern and Postmodernism popped up, meaning that the art world had had its fill of Modern Art  and something new and substantially different had arrived. The other reason is that 1970 seems to mark the end of easily classified artistic movements. If you compare an outline of Modern Art  with an outline of Contemporary Art, youll notice that there are many more entries on the former listings, despite the fact that Contemporary Art enjoys far more working artists making far more art. Thats possibly because contemporary artists are mostly working on movements that cannot be readily classified. While classification can be difficult, Contemporary Art collectively is much more socially conscious than any previous era in art has been. A lot of  art, particularly since the late 1980s, has been connected with one contemporary issue or another: feminism, multiculturalism, globalization, bioengineering, and AIDS awareness, for example. Modern Art, on the other hand, has been defined as the point at which artists  first felt free to: trust their inner visionsexpress those visions in their workuse real-life (social issues and images from modern life) as a source of subject matterexperiment and innovate as often as possible Hallmarks of the Two Art Eras There are other hallmarks of these two linked categories. Modern Art has been described as art in which traditions were cast aside and replaced by experimentation. The Museum of Modern Art  traces the inception of Modern Art to the Industrial Revolution, which lasted from the 18th to the 19th century and spawned changes in manufacturing, transportation, and technology that profoundly affected the social, economic, and  cultural  conditions of life in Western Europe, North America, and eventually the world. Contemporary Art, on the other hand, has been described as a reaction to modern art, reflecting a society that prizes  globalism, cultural diversity, and technology. Art writer and educator Kelly Richman-Abdou, writing in My Modern Met, says  contemporary art is thought to have begun with Pop Art, pioneered by artists such as  Andy Warhol  and  Roy Lichtenstein  and defined by its interest in portraying mass culture. Sources and Further Reading Danto, Arthur C. After the End of Art: Contemporary Art and the Pale of History, Updated Edition. Princeton, NJ: Princeton University Press, 2015.  Richman-Abdou, Kelly. Art History: What is Contemporary Art? My Modern Met. Metropolitan Museum of Art, May 11, 2017.  Robertson, Jean and Craig McDaniel. Themes of Contemporary Art: Visual Art after 1980, 2nd Edition. Oxford UK: Oxford University Press, 2010.What is Modern Art? MoMALearning. New York: The Museum of Modern Art.

Wednesday, December 18, 2019

Functions of Management Paper - 1472 Words

Running Head: FUNCTIONS OF MANAGEMENT Functions of Management Paper University of Phoenix Management: Theory, Practice, Application MGT/330 October 20, 2007 Introduction The following paper is a definition of Management and its functions as well as an explanation on how these functions relate to my organization. Management Management comprises directing and controlling a group of one or more people or entities for the purpose of coordinating and harmonizing that group towards accomplishing a goal. Management often†¦show more content†¦Planning: The first major function of any management position is planning. Planning includes several different steps. These steps include: Defining your objectives, determining where you stand with your objectives, developing premises regarding future conditions, analyzing possible alternatives, and implementing the plan and then evaluating the results. (Schermerhorn, 2001) The planning part of management differs depending upon the field. Financial and marketing managers deal primarily with short-term plans. However, MIS, corporate legal, and human resource managers focus more on the long term, projected planning for the company. In order to implement plans, a manager must go through the process of organizing. Despite the differences between long to short term planning, all fields are considered to have a level of planning. Organizing: Another facet of management is organizing. Organizing is the process of developing work arrangements for people and resources. The process of organizing benefits the structure of the work setting and how to allocate the work. (Schermerhorn, 2001) Managers often organize a corporation through organizing their employees and/or the physical aspects related to their specific field. A corporate legal manager adds structure to a company’s legal teams, and a human resource manager works closely with various employees on a dailyShow MoreRelated Functions of Management Paper803 Words   |  4 Pages Functions of Management Paper nbsp;nbsp;nbsp;nbsp;nbsp;The four functions of management are planning, organizing, leading, and controlling. All four of these functions of management are used through out each and every type of business out there in the world. nbsp;nbsp;nbsp;nbsp;nbsp;The first function of management is planning. Planning is â€Å"specifying the goals to be achieved and deciding in advance the appropriate actions needed to achieve those goals.† PlanningRead MoreA reflective paper on the four functions of management. And applying them to real life.1109 Words   |  5 Pages(Reflective Paper) By Roderick Smith Good and effective management is vital to the dynamics of a forward moving society. This is true in all organizations, including business and government. 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Flores University of Phoenix Management: Theory, Practice, and Application/ Mgt 330 Kennett Baca December 20, 2008 Management Four Functions This paper will define the four basic functions of management; planning, organizing, leading, and controlling. This paper will also describe how these were applied in my worksplace. Management definitively has more functions than just the four mentioned above. The four that will be discussed in this paper are the fourRead MoreEssay about Target’s Internal and External Factors1331 Words   |  6 PagesInternal and External Factors Paper MGT/230 Target’s Internal and External Factors Target is an American retailing company founded in 1902. It is the second largest discount retailer in the United States (target.com, 2013). 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Tuesday, December 10, 2019

Case free essay sample

Was the New World of Food and Wine Festival a good public relations event? Explain and support your answer. For me, it was a good public relations event because many people were involved plus the fact that it was organized and planned excellently. Guests who participate the event could possibly benefit from one another and have the chance to meet some of the greatest chef and bartenders of all time. . If you were the public relations director for the Ritz Millenia, in what types of media would you try to get publicity? Explain how your message would vary across he various types of media. If I were the public relations director, I would try to get publicity through the use of internet, newspaper and television. Internet- it is the most common system or application that the people use therefore, big chances are there for them to see the advertisement of the event. It must ensure their strategy; business model and operations are aligned with each other. * It must evaluate their value proposition if they are to going to be able to achieve their goals, which will become increasingly important over the next several years. * To achieve the next level of cost reduction for inventec, increased investments are needed during project ramps and for ongoing process improvement efforts to boost efficiencies. * Vertical integration brings profits, costs, and risks in higher mix, lower volume models. * It needs to look beyond its current product lines for future growth opportunities.

Tuesday, December 3, 2019

Shakespeare Life Essays (332 words) - Kings Men, William Shakespeare

Shakespeare Life Although generally considered the greatest dramatist of all time, William Shakespeare's life remains shrouded in mystery. Born in 1564 in the town of Stratford-on-Avon to a middle-class family, he is presumed to have received a grammar school education. However, by the time he was thirteen or fourteen, his family had become impoverished and he was forced to drop out of school in order to work full-time in his father's tannery. At the age of eighteen, Shakespeare married Anne Hathaway, a woman eight years his senior and already pregnant with their first child. Within three years, she bore him two more children--twins. Apparently, the marriage was not a happy one, and it is believed that shortly after the birth of the twins, he deserted his family and disappeared. There are no more records of Shakespeare's existence until 1592 when he suddenly appears in London, already successful enough to excite the wrath of the university man Robert Greene who calls him an "upstart crow". By 1594, he had joined the Lord Chamberlain's company which included the great tragic actor Richard Burbage and the accomplished comedian Will Kempe. Between 1594 and the time of his death, there are little more than fifty references to Shakespeare. Twenty seven of these references involve lawsuits or business matters. Occasionally, he is mentioned as an actor in a play. And there are three references to his owning a share in the profits of the Globe and Blackfriars Theatres. After 1613, William Shakespeare wrote no more. According to several sources, he retired to a large house in Stratford-on-Avon and planted mulberry trees. Legend has it that he contracted a fever after a night of heavy drinking with Ben Jonson. He died on April 23, 1616. Only about half of Shakespeare's plays had been published at the time of his death, and if not for two of his colleagues, John Heminge and Henry Condell, we would have only half of the Shakespearean Canon. Fortunately, the two actors gathered together all of The Bard's manuscripts shortly after his death and printed them in the First Folio edition.